I went to see CRACK by Werner Bronkhorst at CONCRETE in Alserkal Avenue, last week.
It was his first exhibition in Dubai developed over a year and the show moves across four immersive rooms exploring looks landscapes under pressure, from clay courts and salt flats to imagined desert terrains.
His work is fun, tactile and I find it and him interesting as an artist and online artistic persona or brand (a scary word I know, especially in the art world!) who understands how to adapt his style, subject matter, and vibe to a place and a particular audience.
I really don’t believe in hierarchies when it comes to art but I find this growing intersection of art and social media / marketing incredibly interesting.
Enjoy my review below.













